Before you click through
Why pay four salaries for the work one platform can do overnight?
Every new founder hits the same wall: the work piles up faster than the revenue can pay someone to do it. Before you land on the sign-up page, here's the honest version of what a digital team actually is — and why we built the Laquila playbook around one.
Compare
A human hire vs. a digital hire
Human hire
- Monthly cost: £2,500 – £4,000 per role
- Working hours: 8 hours, 5 days a week
- Onboarding: Weeks of interviews and training
- Output: One person, one task at a time
Digital hire
- Monthly cost: About the price of a coffee a day, for the whole roster
- Working hours: 168 hours a week — never off, never sick
- Onboarding: Live in minutes, briefed like a teammate
- Output: Six roles, working in parallel overnight
The roster
Six roles you'd otherwise be interviewing for
Pick the ones you need first. Brief them like you'd brief a teammate — in plain English — and they get to work.
Social media manager
Plans, writes and schedules posts across every channel — daily.
Copywriter
Sales pages, emails, ads and product descriptions on demand.
SEO specialist
Keyword research, on-page audits and content briefs that rank.
Support rep
Answers tickets and DMs around the clock, in your tone of voice.
Data analyst
Turns spreadsheets and reports into clear next steps.
Personal assistant
Inbox, scheduling, research and admin — handled while you sleep.
From hire to first task in minutes
- 01
Pick your roles
Choose the digital employees your business needs right now.
- 02
Give them a goal
Brief the work in plain English — no prompts, no coding.
- 03
They get to work
Content, support, admin and growth — running while you sleep.
Our honest take before you click
We've run our own small business on this stack for months. It won't replace a senior operator, and it isn't magic. What it does do — reliably — is take the four or five jobs a solo founder ends up doing badly at 11pm, and turn them into drafts waiting for you in the morning.
If you want the long version first, read our 60-day review of Sintra — the same conclusion, with the receipts.
Close the laptop at six. Open it at nine to drafts.
One activation. Six roles. Work that keeps going after you sign off. From roughly a pound a day per teammate.
Hire my digital team →Affiliate link. We only recommend tools we run our own business on — see our disclosure.